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About Metricz

Jesse Kliza

This is My Story

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  • Brand Strategy 80%
  • Internet Marketing 60%
  • App Development 50%
  • Customer Happiness 90%

The 3 Rs for Starting Sales Conversations

Earlier this year I came up with a simple framework for starting sales conversations, which we’ve used successfully as part of our target account prospecting initiatives. I thought I’d share and as always, comments and refinements are appreciated. 3 R’s for Starting...

The “FIT” Assessment Framework

I was doing some thinking recently about how I assess members of my team, and what makes someone a fit. I came up with a framework that’s been working well for me as of late – both as I’ve reviewed existing team members, as well when I’ve interviewed for open...

The Hidden Gem in Your “Private Beta”

Lately, I’ve had the great pleasure of being able to work with startups from the Microsoft BizSpark program that are leveraging SaaSGrid to bring their SaaS apps to market. It’s really been a blast, and it’s great to see the success they’re having and the enthusiasm...

Event in NYC Tomorrow and Webinar on Friday

We have a few events coming up this week at Apprenda, and I thought many of you might be interested: Going From SaaS Product Idea to Paying Customers in Under 6 Months (WEBINAR) When: September 25th, 2009 at 1:00PM EDT Where:...

FOCUS = “F”orget “O”ther “C”rap “U”ntil “S”uccess

FOCUS = Forget Other Crap Until Success That’s it… Not much else to say about that.

Great Presentation for Software Entreprenuers and Startups

Here’s a great slideshow I came across by 16 Ventures, from a recent seminar they held in Anchorage, AK. Great stuff, and real crisp and to the point. Having worked at a few software startups in the past and now interacting with lots of established software companies...

SaaSGrid is Amazing

Sorry for the LONG period of inactivity. Things have been extremly busy here at Apprenda. We launched SaaSGrid for general availability back in the begining of December, and the response has been phenominal. Let me try and explain to you in a nutshell what SaaSGrid...

Thank You Autotask

Starting tomorrow, November 6th, I will no longer be Autotask’s Community Evangelist. I’m extremely excited to be joining Apprenda as Director of Business Development. The work that Apprenda is doing is game changing, and there is no place I’d rather be at this point...

Freshbooks Announces Quarterly Industry Benchmarks

Today Freshbooks announced that they will be publishing aggregate benchmark data on a quarterly basis. They’ve been sending out this data and more to customers for some time now, but now they’re going to publish some of the data to the general public. Check it out,...

Interview with Dean Isaji of ThinkMentalModels

As someone who’s always been fascinated by the human mind and how we think and make decisions, I was very interested in the concept of multiple mental models, outlined by Charles Munger in Poor Charlie’s Almanac. Back in May, I was introduced to,...

My Recent Work